CRM solutions are firm strategies that assist in building a healthy relationship with customers. They have come to be a milestone in the advertising strategies of contemporary business organizations. Earlier, CRM solutions were predicated on client-server architecture. A few draw backs of this client-server model CRM solutions resulted in the development of web based CRM solutions. Internet based CRM solutions are business strategies designed mainly for e-commerce.As the World Wide Web serves as the platform in web based CRM solutions, the software need be installed on a single server. The installed software can be obtained from any remote location, and any change made in the software will be reflected throughout the system. The client-server model CRM solutions don’t support remote access or wireless apparatus. But, internet based CRM solutions have facilities to access wireless devices like PDAs and WAP-enabled cellular phones.In an internet based CRM solution, only the central server needs to be maintained. In comparison to client-server CRM solutions, web based CRM solutions are more flexible and simple to maintain. As the web based CRM solutions are based on Web, they may be distributed faster compared to conventional CRM solutions and client-server CRM solutions. Additionally, adding of new customers in a web based CRM solution is extremely easy. The amount of consumers in web based CRM solution is unlimited.Netgain, Upshot, SAP, Clarify, ONYX, Trilogy, Oracle, Siebel Systems, and Firstwave Technologies, Inc. are some of the leading sellers in the web based CRM solutions
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